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We were commissioned by UK Music to design their report: Wish You Were Here 2015 – An economic study that reveals the vast contribution of music tourism to the UK economy.

The report provides details evidence of the direct impact that music events and this new influx of fans have within every region of the UK, and includes case studies focussing on various festivals, venues and companies that help to support the tourism industry. We visualized the key figures for each region, which were used in isolation as pieces of sharable content.