Who are Guardian readers? What audience reach does this give The Guardian Australia? We were tasked with visualizing the key audience figures for the Guardian Australia broken into topic. We created 7 one-pagers, one covering Guardian Australia on the whole and the others broken down by sectors – Culture & Film; Environment, Sustainability & Charities; Business & Technology; Life & Style; Travel. We created bespoke icons for each graphic and gave them a consistent look and feel. We delivered these as print ready PDFs and editable Powerpoint slides.
- April 2, 2015